Services

Marketing execution.
Handled.

Touchpoint helps enterprise and high-growth marketing teams manage complex, recurring work across virtual events, campaign execution, and marketing operations. We bring together the people, process, and production expertise needed to keep work moving, teams aligned, and execution consistent.

Virtual Events & Media Production

From recording to broadcast.

Production without the production drag.

Touchpoint produces webinars, virtual events, livestreams, podcasts, and recorded content from initial planning through final delivery. We work across a wide range of formats, platforms, and production models, from short webinars to multi-hour live programs and recurring global event series.

Virtual Events & Webinars

Live, Simulive, and Sim-2-Live events across ON24, Zoom Events, GoTo Webinar, and other leading virtual event platforms.

Recording & Simulive Production

Presenter recording sessions, Riverside production, media preparation, editing, stitching, playback readiness, and final event packaging.

Livestream Production

Live and prerecorded programming for LinkedIn, YouTube, X, and other destinations, including technical production and show management.

Podcasts & Thought Leadership

Video-first podcast production, Riverside session management, editing, lower thirds, branded graphics, animations, intros/outros, and final delivery.

Media Repurposing

Turning webinars, podcasts, and executive conversations into shorter videos, clips, social content, and reusable media assets.

Program Production Support

Speaker readiness, technical coordination, media management, run-of-show support, and repeatable production processes for ongoing programs.

What this solves

More events. More formats. More presenters. More platforms. More assets. Touchpoint provides the production layer that keeps all of those moving parts working together.

Email & Campaign Operations

Email operations. Built to scale.

More throughput without sacrificing quality.

Touchpoint combines hands-on campaign production with the templates, tools, workflows, and QA processes marketing teams need to increase throughput. We support both the day-to-day execution of email programs and the infrastructure behind them.

Email Production

Newsletters, nurture programs, event communications, promotional emails, operational communications, and recurring campaign programs.

Marketing Automation Execution

Campaign production primarily across Marketo, HubSpot, and Eloqua, working inside established marketing processes.

Email Template Development

Reusable templates, modular systems, and standardized components designed to improve consistency and speed.

Review & QA Optimization

Streamlined review cycles, testing processes, approval workflows, and Litmus-based QA.

Email Infrastructure & Workflow Design

Improving how teams build, review, approve, and deploy email across high-volume programs.

Platform Enablement

Helping teams get more from tools such as Knak and integrating them more effectively into existing workflows.

What this solves

Marketing teams often already have the technology they need. The challenge is getting the entire production system to work efficiently. Touchpoint helps reduce friction between creation, review, QA, approval, and deployment.

Marketing Program & Workflow Operations

Marketing programs. Kept on track.

From request to done.

Complex marketing organizations depend on effective handoffs between requestors, Marketing Operations, production teams, agencies, and other execution partners. Touchpoint provides clear ownership across requests, handoffs, and execution so work can move through the process without getting stalled between teams.

Request & Intake Management

Reviewing incoming work, validating requirements, resolving missing information, and helping ensure requests are execution-ready.

Ticket & Workflow Management

Managing a broad range of requests through systems such as Asana, including routing, tracking, follow-up, status management, and escalation.

Marketing Operations Coordination

Acting as the bridge between requestors and MOps teams to reduce back-and-forth and keep execution moving.

Program Management

Coordinating timelines, stakeholders, assets, dependencies, and recurring work across complex marketing programs.

Digital Campaign Operations

Hands-on support for platform-specific execution, including LinkedIn Showcase Page management and related campaign activity.

Process Improvement

Identifying recurring friction points and improving intake, handoffs, documentation, and workflow visibility.

What this solves

Important marketing work can easily stall between teams. Touchpoint helps requestors know what is happening, execution teams receive what they need, and program leaders maintain visibility across the work.

One operating model

Production. Execution. Operations.

Although the work may look different, the underlying problem is often the same: marketing teams are managing high volumes of work across multiple platforms, stakeholders, workflows, and deadlines.

Clients can use Touchpoint to produce the event, execute the campaign, manage the workflow, or connect all three.
Built for enterprise complexity

Designed to work inside the organization you already have.

Touchpoint is built for recurring, high-volume work where consistency, coordination, and production quality all matter. Our role is not to replace the systems or teams you already have. It is to make them work better together.

Embedded support We work as an extension of internal marketing, event, campaign, and operations teams.
Repeatable systems We improve the process behind recurring work, not just the next deliverable.
Platform fluency We work comfortably inside the tools and workflows sophisticated marketing teams already depend on.
Reliable execution Clear ownership, documented process, and experienced people keep delivery consistent at scale.
Platforms we work with

Tools matter. How they work together matters more.

Platform expertise is part of the job. The real value is knowing how to make the people, process, and technology work together.

ON24 Zoom Events GoTo Webinar Riverside LinkedIn YouTube Marketo HubSpot Eloqua Litmus Knak Asana
More work shouldn’t mean more chaos

Ready to bring it all together?

Whether you need help producing a high-volume event program, scaling email operations, or keeping complex marketing workflows moving, tell us what you’re working on.

No hard sell. Just a useful first conversation.